AFL fans are annoyed and shocked by the AFL’s decision to increase the price of the weekend ‘Footy Record’ by 25%. Starting in Round 1, the Record is now $5, even though there is hardly any additional content from last year.
The AFL’s media manager Patrick Keane stated that when compared to other sports magazines the ‘Footy Record’ provides excellent content. He also added that although the price increase was unfortunate for fans, the actual price had only increased by 50 cents in the past 5 years.
Many supporters have commented on the 25% price increase, and have been appalled by AFL’s decision. Fans are now re-thinking purchasing the magazine when attending matches. Some people are saying it’s not worth purchasing when all the information needed can be found in newspapers, while others have said straight out they will not buy it.
What is your reaction to this?
Would you pay $5 for the AFL Footy Record?